Making cycling sexy: Standert Bikes' Journey from Berlin to the Global Stage - Max and Anna - Standert Bikes founders
In a compelling episode of the "Ride to Success" podcast, Anna and Max, the visionary founders of Standert Bikes, shared their journey, philosophy, and the unique blend of creativity and community that powers their brand. Their conversation with Pedro, rich with insights, not only traversed the origins and evolution of Standert Bicycles but also delved into the role of cycling in sustainability and the balance between creativity and business.
The vision was simple: to design a bicycle frame that resonated with personal aesthetics and functionality. Over the years, this vision has naturally evolved. Initially inspired by fixed-gear bikes popular among messengers, Standert has grown to embrace a wider array of cycling disciplines, reflecting the founders' journey and the cycling community's evolving needs.
Chapters:
~ Journey from Berlin to the Global Stage
~ The Intersection of Functionality and Aesthetics
~ Community at the Core
~ Make room for the metal guys setting the trends